Plant-Based.  Cold-Infused.  Science-Backed.

The Ritual

Healthy-looking skin is built through consistency, not complexity.

Because Renewal Serum and Renewal Balm are concentrated, oil-based formulas, a little goes a long way. Use only the recommended amount, then gently massage it into the skin for 10–20 seconds rather than allowing it to sit on the surface. This helps the botanical oils absorb more evenly and leaves the skin nourished—not unnecessarily oily.

The massage itself is also part of the ritual. Using light, upward and outward motions can encourage circulation and natural fluid movement, helping temporarily reduce the appearance of morning puffiness—similar to the principles of a facial massage or gua sha routine.

Morning

After cleansing, apply 2–4 drops of Renewal Serum to slightly damp skin.

Massage gently into the face and neck for 10–20 seconds, working upward and outward, until the serum is comfortably absorbed. Allow a moment for the oils to settle before applying daily sunscreen or any additional skincare.

Bakuchiol can be used during the day and pairs well with other skincare staples, including Vitamin C and daily SPF.

Evening

Apply 2–4 drops of Renewal Serum to clean, slightly damp skin and massage until absorbed.

For additional nourishment, warm a small amount of Renewal Balm between your fingertips and massage it into the skin. You may apply it over the serum or use it alone as your evening moisturizer.

Choose Your Ritual

Renewal Serum

A concentrated botanical facial oil designed for daily use.

Its lightweight texture is ideal for those who prefer faster absorption, daytime application, or easy layering with other skincare products. For the best finish, apply sparingly and massage thoroughly into the skin.

Renewal Balm

A richer expression of the same ritual.

Crafted with organic shea butter and our signature botanical serum infusion, Renewal Balm provides lasting moisture and a soft, velvety finish. Begin with a small amount, adding more only if needed. It is especially suited for evening use, facial massage, or skin needing additional nourishment.

New to Bakuchiol?

Begin with once-daily application and increase frequency as desired.

Bakuchiol is generally well tolerated and can be incorporated into both morning and evening skincare routines.

Consistency Matters

Regular use is more important than applying more product.

With continued use, skin may appear smoother, more luminous, and more refined over time. Make the brief massage part of your daily ritual—it encourages even absorption while helping the skin look refreshed, balanced, and less puffy.

The ritual is simple.

Apply consistently.
Use generously.
Let time do the rest.

Shop the Ritual